Axios - July 1, 2022
DeSantis backers plot early 2024 boost
A new political group led by veteran Republican strategist Ed Rollins is looking to jump-start a potential Ron DeSantis presidential bid with a legally extraordinary attempt to beef up his donor contact list, Axios has learned.
Why it matters: The group, Ready for Ron, says it plans to gather the names and contact information of more than 1 million DeSantis supporters nationwide by the end of the year — then provide that potent political asset, free of charge, to the DeSantis camp.
Campaign finance experts say its proposed tactics are legally questionable, and, if accepted by federal regulators, would remake how candidates "test the waters" before runs at public office.
Driving the news: Ready for Ron, which Rollins founded in May, detailed its plans in a letter to the Federal Election Commission last month. It asked for an official ruling on the tactics it plans to use to boost a potential White House bid by the Florida governor.
Full Analysis (Subscribers Only)
The group is gathering petition signatures urging DeSantis to run for the White House, boosted by digital and TV ads and plans for other promotions via billboards, blimps and even skywriting.
Ready for Ron told the FEC it expected to collect names, ZIP codes, email addresses and phone numbers for nearly 60,000 people by the end of June, and "well over a million" by the end of the year.
Its plan is to turn over that petition — along with the contact info for each of its signatories — to the DeSantis camp, either before or after he's declared his candidacy.
If he doesn't run, the group says it will give the information to the 2024 Republican presidential nominee.
The intrigue: That's not an uncommon tactic. But Ready for Ron's proposed approach would test the bounds of campaign finance laws.
Ordinarily, any independent group that wants to give such a list to a candidate must either report it as an in-kind contribution or receive a fair market value payment.
Ready for Ron told the FEC neither should be required, as the petition it plans to share with the DeSantis camp would merely be a public communication in support of DeSantis' candidacy, and unbound by campaign contribution limits.
Even granting it is a contribution, Ready for Ron's position is that it's acting as a conduit for each individual signatory, whose signatures would be their own contributions — for roughly $0.05 each — to DeSantis.
 |